Brand Design Lead

Responsibilities

• Own and evolve 0G's brand identity, including typography, color, imagery, motion, and illustration
• Build and maintain a scalable brand system: guidelines, templates, and reusable components
• Ensure brand consistency across web, social, events, content, and presentations
• Translate brand and marketing strategy into clear visual systems and narrative-driven creative
• Lead creative development for product launches, campaigns, community activations, and ecosystem events
• Design or direct social graphics, video content, website updates, keynote decks, and event collateral
• Partner with leadership on narrative and positioning
• Manage and direct external vendors, freelancers, and agencies as needed

Requirements

• Senior-level experience in brand design, brand communications, or creative direction
• Experience at a leading brand agency or a globally recognized company
• Strong portfolio demonstrating identity systems and high-quality visual execution
• Proven ability to partner with senior stakeholders
• Comfortable working at pace in a startup environment
• Proficiency in Figma and Adobe Creative Suite

Preferred Qualifications

• Experience in consumer-facing or growth-focused brand work
• Background in crypto, AI, or developer-focused products
• Motion design, 3D, or video direction capability
• Experience supporting PR or event marketing

Benefits

• Market-competitive compensation including exposure to pre-launch tokens
• Reimbursements for holistic experiences including Transcendental Meditation, Landmark Education, Art of Communication, Speech Coaching, and fitness memberships